Google+ and Organizations

At the end of June 2011, Google launched its own social network, oddly named Google+ but also referred to as G+ and Google Plus. Within a month, 20 million profiles had been created, many by social media experts (yes there are a lot of those).

How should your organization respond to this new social network?

Foursquare and Gowalla will disappear by the end of 2014

In my French blog, I predicted the coming death of Foursquare and Gowalla by the end of 2014. Some of my friends who are experts in social networks disagreed. Of course, those guys have hundreds if not thousands of “friends” in multiple networks. To me, they are not what I call “ordinary” web users. They are geeks with the latest gadgets always on the lookout for new stuff.

Promoting your Facebook Fan Page From your Website

You finally created your Facebook fan page. Now is the time to get some fans. Your website is the perfect place to promote your Facebook presence. Strangely, it is rarely done well. If you are serious about acquiring fans, this blog post will help you bring website visitors to your Facebook page.

5 Questions on Website Integration With Social Networks

You have probably seen newer websites with buttons inviting you to "Share" or "Like" or things like that. Is this something that should be included into your website? The following 5 questions will hopefully shed some light on the matter.